FOUNDERS & PRODUCT MARKETERS

Compare alternatives with evidence you can revisit.

You are writing positioning or choosing what to build, and competitor claims are being repeated without a dated source.

START WITH YOUR SITUATION

Two products and the current manual process

Illustrative scenario

The question

What makes these alternatives different for a small team that already works in shared documents?

What you bring

The buying situation, named alternatives, public source links and the current manual way to solve the problem.

What you review

Distinguish a published product claim from tested behavior. Record the date and keep pricing or capability gaps explicit.

THE WORK IN DOVOD

Keep the material
behind the conclusion.

Your assistant works through your connected client. You inspect the findings and decide what happens next.

  1. Alternatives

    Include the existing process as well as direct competitors.

  2. Dated observations

    Record what a source actually says and when it was checked.

  3. Positioning questions

    Which differences matter, and what do we still need to learn?

WHAT YOU LEAVE WITH

Competitive alternatives map

A public comparison can inform positioning. It does not prove that buyers value a difference or will pay for it.

SAMPLE OUTCOME

Competitive alternatives map

An alternatives map with sourced observations, positioning hypotheses and questions to validate through distribution or conversations.

START YOUR OWN PROJECT

Give your assistant
a specific brief.

Connect Dovod first, then adapt the prompt to your situation.

Choose your AI client
STARTER PROMPT
Help me compare alternatives in Dovod, including the current manual approach. Use dated primary sources, distinguish observations from interpretations, and flag information that needs verification.